Well Trinbagonians, Local Government Deflections are upon us, and it seems like we're in a national movement away from partnerships! The NACTA polls have revealed that the People's National Movement, PNM, has taken the lead with 7 corporations favoring them. Now we know the obvious truths that with so many splits around us, PNM remains … Continue reading Local Government Elections in Trinidad and Tobago
Touted as the most versatile DJ in the world, Ryan Alexander, more widely known as DJ Private Ryan, (appearing above the movie in Google search listings from my browser), rose to fame by skillfully producing audio mixes in a cadre of genres. Ryan has distributed Alternative mixes, Dancehall mixes, Hip-hop, House, Parang, Pop, Reggae, R&B … Continue reading The Amazing DJ Private Ryan… Marketer?
Over the past few years, we have seen the digital sphere become more and more personal, emphasis moved from broadcasting to narrowcasting . While you watch TV, billboards and posters alongside your friends and family, you engage in digital media particularly mobile, mostly alone. So when the mobile giant Bmobile needed to engage their target in the … Continue reading I Declare. What Bmobile can teach us about Online Marketing
Representing Trinidad and Tobago and the Arthur Lok Jack GSB at the "Innovation and Entrepreneurship Insights" Forum at the University of Shanghai for Science and Technology, Shanghai, China
Old people say "Don't wash dirty linen in public", but we seem to be washing, rinsing and drying for all to see. It's obvious that Trinidad and Tobago has built up a pretty negative perception when friends and relatives abroad are making remarks about being scared to come to back home. The crime situation seems to have … Continue reading Crime, Corruption and Carnival. Can Trinidad and Tobago be rebranded?
For many years we, in Trinidad and Tobago, believed that we've been sitting on a gold mine, and one day, one of our Kings or Queens of Soca music would break through the noise of one of the major international markets, and adorn the red, white and black flag with pride. While we sit back … Continue reading Soca Music Internationalisation. Is it possible?